Shahar Motorcycles Ltd. 15 Shoken St. Tel - Aviv 66532 ISRAEL Tel: 972-3-6827755 Fax: 972-3-5180780 e-mail: shahar@smc.co.il Shahar Motorcycles Ltd. was established in 1987. It is one of the leading companies in Israel, in the field of import and marketing of spare parts and accessories for motorcycles scooters and ATVs, clothings, helmets and tires especially. The company has a wide experience and has gained impressive results in the marketing of new products in the area of two-wheel sport. The Company also specializes in off-road. The Israeli off-road consumers use equipment imported by Shahar Motorcycle Ltd. The Company is involved in the organizing of off-road races from their beginning in Israel. Presently, the Company is orgnizing the Israeli Enduro championship Cup, as well as sponsoring riders in Enduro and Motocrss.
	MARKETING INFRASTRUCTURE The company has one of the most highly developed marketing infrastructures in Israel. It includes approximately 500 wholesalers, advertising infrastructure and experienced marketing personnel. The company's clients consists of stores, garages, tire distributors and repair services, as well as private consumer clients. The Company specializes in the penetration of new products into the Israeli market.